Influencer Marketing: The growing influence of the IT specialist

Richard LavenMarket ResearchLeave a Comment

Here’s an exercise that’s quite interesting. The following five influencers are all ranked in the top twenty most influential people, news sources and organisations among 3,365 IT managers in Europe and North America: Chris Curran (PriceWaterhouseCoopers) Engadget Forrester Research Wall Street Journal Walt Mossberg (source: Apollo Target) How would you rank these in descending order of influence? Many of you … Read More